DigiPromptDigital marketing prompt library

Brand and Positioning prompts

Prompts for what comes before every channel: who exactly you are for, what you differ by, and how to say it in the same words everywhere. Positioning is not a slogan but a decision to exclude: choosing who you do not serve makes your message clearer for those you do. The prompts work on the product facts and the alternatives you describe, and they ask for evidence when it is missing. The prompt text itself is in Arabic.

This page is in English; the prompts it lists are written in Arabic.

4 prompts · Ranking considers ratings and vote count, with a small publication-recency factor.

What makes a useful Brand and Positioning prompt?

Positioning is a decision to exclude
Who you do not serve is part of the definition. Trying to please everyone produces a message for no one.
Compare against the real alternative
Your customer’s alternative may be a competitor, a manual workaround, or doing nothing. Name it honestly.
Differentiation needs evidence
What you cannot prove is not differentiation; it is a slogan.
One voice across channels
The organisation’s name, description and tone should match on the site, the profiles and the ads.
Write down what you do not say
A list of forbidden phrases protects a brand better than a list of values.

Frequently asked questions

Does it work for a brand-new brand?
Yes, provided you have real product facts. Without them the output becomes guesswork.
Does it write a slogan?
It proposes phrasings, but a slogan is a long-term decision that needs human review.
How often should I revisit positioning?
When the product, the audience or the competition changes, not on a fixed schedule.

Reviewer: DigiPrompt Editorial — editorial review of the prompts and their sources

Last reviewed:

Sources: Google Search Central — AI features and your website

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